Backed with a comprehensive database of new and used car data, and supported by a comprehensive road test library, Top Gear has all the advice on buying, selling and owning a car.
| Key facts | |
|---|---|
| Unique users | 2,329,534 |
| Page Impressions | 16,004,045 |
| Men | 60% |
| Women | 40% |
| Average Age | 40 |
| Average Income | £33,870 |
| ABC1 | 68% |
| Buying a new car in next 12 months | 53% |
| Buying a new car in next 6 months | 31% |
| (Source: Google Analytics (av. Oct-Dec 09), ComScore Dec 09 3 month av. TGI.net Wave 20) | |
| Rate card | |
|---|---|
| DISPLAY SIZE | RATE (CPM) |
| Banner (468 x 60) | £35 |
| MPU (300 x 250) | £50 |
| Skyscraper (120 x 600) | £40 |
| Leaderboard (728 x 90) | POA |
| Button (120 x 60) | £15 |
| Overlay | £60 |
| Copy deadlines | |||
|---|---|---|---|
| Three working days before campaign start | |||
| Contacts | |||
|---|---|---|---|
| Ad Manager | Bernie Scranney | 020 8433 1708 | bernie.scranney@bbc.com |
| Site Rep | Lee Roberts | 020 8433 1485 | lee.roberts2@bbc.com |
| Site Rep | Dickson Abegunde | 020 433 3474 | dickson.abegunde@bbc.com |